Prep Academy Schools · Dublin and Polaris, Ohio

Academic rigor and genuine warmth, both on the same page.

Accelerated early childhood education, infancy through kindergarten, part of Endeavor Schools

Prep Academy Schools is built around a commitment to academic excellence, whole-child development, and strong family partnership. Their mission is to foster a genuine love of learning and curiosity while ensuring every child in their care is happy, confident, and fully prepared for the next stage of their academic journey.

The site we built for Prep Academy Schools, on desktop and mobile

Academic programs and philosophy

A continuum of care and education that develops alongside each child.

Their proprietary Accelerated Program is the cornerstone of the curriculum, a flagship early childhood educational experience that challenges and stretches students while ensuring no child is left behind.

  1. Infants: Weekly music and art programming from the earliest stages, and personalization from the start.
  2. Toddlers: Small classes where certified teachers learn each child’s learning style, pace and abilities.
  3. Preschool: Spanish, STEM Lab, music, art and physical education join the Accelerated Program.
  4. Pre-K and kindergarten: A custom plan for every child, and a positive, proactive approach: challenged and stretched, never pressured.
  5. Elementary: Regular parent-teacher conferences and open communication, a true educational partnership at every stage.

Mission and identity

More than a daycare or traditional preschool: an educational community with a clear moral compass.

Two campuses, one network

Dublin and Polaris, in the Columbus, Ohio, metro area, part of the Endeavor Schools network, a family of private schools unwaveringly committed to the safety, well-being, and intellectual growth of every child.

Unlimited potential

An identity rooted in a belief that every child possesses unlimited potential, and that the school’s role is to unlock it through a nurturing, high-expectation environment.

Values, intentionally

Personal integrity, patriotism, family connectedness, and character, instilled alongside the academics.

In a parent’s words

“Prep Academy is preparing our child for a solid academic future, equipped with a good foundation to excel and blazing a path for a lifelong love of learning.”

Reflecting excellence in design and UX

Confidence and connection, from the first visit.

We structured the site around the journey of a prospective parent, from initial curiosity about the school’s approach, to understanding specific programs by age group, to taking the next step with a tour request. Each page was designed to answer the questions parents are already asking before they even make contact.

prepacademyschools.org · A premier learning academy, at first impression.
Prep Academy Schools: A premier learning academy, at first impression.
Prep Academy Schools: Programs by age, the Accelerated Program explained.
Prep Academy Schools: What the experience looks like at each stage.
prepacademyschools.org · A premier learning academy, at first impression.
Prep Academy Schools: A premier learning academy, at first impression.
01

A premier learning academy, at first impression.

Visual storytelling that reinforces the warm, modern, and ultra-clean environment of Prep Academy’s facilities. The palette reflects the contemporary campuses and upscale suburban communities, creating an immediate impression of quality, with the campus phone number in the header.

prepacademyschools.org · Programs by age, the Accelerated Program explained.
Prep Academy Schools: Programs by age, the Accelerated Program explained.
02

Programs by age, the Accelerated Program explained.

Infant, Toddler, Preschool, Pre-Kindergarten, Full-Day Kindergarten and Summer Camp, each with clear descriptions of what children learn, how classrooms are structured, and what enrichment is included. The Accelerated Program is presented as a differentiator parents can understand and trust, not just a brand name.

prepacademyschools.org · What the experience looks like at each stage.
Prep Academy Schools: What the experience looks like at each stage.
03

What the experience looks like at each stage.

Program pages that walk families through each developmental stage. Location pages for Dublin and Polaris give each campus its own voice and community context, and calls to action guide families to schedule tours, review tuition information, and connect with the admissions team.

Outcome

The premier accelerated early childhood option in the Columbus metro area.

The final digital experience clearly communicates their academic philosophy, their individualized approach, and their commitment to family partnership. Prospective families arrive informed, engaged, and confident, making it easier for Prep Academy to convert website visitors into enrolled students.

Other case studies

Different schools, same job.

Free enrollment audit

Where is marketing making enrollment harder than it should be?

Tell us what is going on. We look at the site, the forms and the tracking, and send back what we find.

What it costs
Nothing

No call to book, no card, no contract.

How long it takes
One business day

A person reads your site and what you wrote.

What you keep
The findings

Yours to act on, with us or without us.

Lead attribution and qualification sample

Your school, August 1 to 31, 2026

Executive summary

94
Unique Inquiries

Across calls, forms, and GLSA

35
Qualified Leads

Confirmed enrollment intent, 37.2%

$2,539.69
Combined Spend

Google Ads + GLSA combined paid media

  • 68 CallRail calls reviewed
  • 29 website form leads reviewed
  • 25 GLSA leads reviewed
  • 54 IKS CRM records reviewed

Combined platform spend: Google Ads $681.41 account-wide, GLSA $1,858.28. Platform-reported figures, shown separately from CallRail-confirmed qualified leads.

Lead attribution and qualification sample

Your school, August 1 to 31, 2026

Qualified leads by channel

  • Google Business Profile 11
  • Organic search 7
  • GLSA 6
  • Direct 6
  • Google Ads 3
  • Facebook 1
  • Unknown, untagged 1

GLSA and GMB share the same CallRail tracking number this period, so the GMB total is the organic, unbilled calls and GLSA is the billed subset of the same pool.

Lead attribution and qualification sample

Your school, August 1 to 31, 2026

Qualified leads, the full list

  • J. F. Organic Search

    Parent inquired about general program information, including part-time availability and tuition costs.

    Website form + IKS

  • T. F. Organic Search

    Expecting parents inquired about the infant program and requested to be added to the waiting list.

    Website form + IKS

  • Caller GLSA

    Parent inquired about before-school care.

    CallRail + GLSA

  • C. M. Google Ads

    Parent inquired about part-time and full-time daycare options.

    Website form + IKS

  • Y. Y. Organic Search

    Parent followed up after the tour and is actively inquiring about enrollment.

    CallRail + IKS

All sources combined, August 1 to 31, 2026.

Lead attribution and qualification sample

Your school, August 1 to 31, 2026

CRM logging gap

1 of 35 qualified leads has no matching IKS CRM record.

Caller (8/3) GLSA

GLSA Charged: before-school care inquiry. No IKS record found.

A billed GLSA lead that never entered the CRM for follow-up, so it was paid for and never called back.