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We help private schools, Montessori academies, and childcare centers grow enrollment through digital marketing. Send a message, or call and a person answers.

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A person reads every message and replies within one business day.

Free enrollment audit

Where is marketing making enrollment harder than it should be?

Tell us what is going on. We look at the site, the forms and the tracking, and send back what we find.

What it costs
Nothing

No call to book, no card, no contract.

How long it takes
One business day

A person reads your site and what you wrote.

What you keep
The findings

Yours to act on, with us or without us.

Lead attribution and qualification sample

Your school, August 1 to 31, 2026

Executive summary

94
Unique Inquiries

Across calls, forms, and GLSA

35
Qualified Leads

Confirmed enrollment intent, 37.2%

$2,539.69
Combined Spend

Google Ads + GLSA combined paid media

  • 68 CallRail calls reviewed
  • 29 website form leads reviewed
  • 25 GLSA leads reviewed
  • 54 IKS CRM records reviewed

Combined platform spend: Google Ads $681.41 account-wide, GLSA $1,858.28. Platform-reported figures, shown separately from CallRail-confirmed qualified leads.

Lead attribution and qualification sample

Your school, August 1 to 31, 2026

Qualified leads by channel

  • Google Business Profile 11
  • Organic search 7
  • GLSA 6
  • Direct 6
  • Google Ads 3
  • Facebook 1
  • Unknown, untagged 1

GLSA and GMB share the same CallRail tracking number this period, so the GMB total is the organic, unbilled calls and GLSA is the billed subset of the same pool.

Lead attribution and qualification sample

Your school, August 1 to 31, 2026

Qualified leads, the full list

  • J. F. Organic Search

    Parent inquired about general program information, including part-time availability and tuition costs.

    Website form + IKS

  • T. F. Organic Search

    Expecting parents inquired about the infant program and requested to be added to the waiting list.

    Website form + IKS

  • Caller GLSA

    Parent inquired about before-school care.

    CallRail + GLSA

  • C. M. Google Ads

    Parent inquired about part-time and full-time daycare options.

    Website form + IKS

  • Y. Y. Organic Search

    Parent followed up after the tour and is actively inquiring about enrollment.

    CallRail + IKS

All sources combined, August 1 to 31, 2026.

Lead attribution and qualification sample

Your school, August 1 to 31, 2026

CRM logging gap

1 of 35 qualified leads has no matching IKS CRM record.

Caller (8/3) GLSA

GLSA Charged: before-school care inquiry. No IKS record found.

A billed GLSA lead that never entered the CRM for follow-up, so it was paid for and never called back.